Helping Wine Brands & Businesses Stand Out Online
I’m Damon Segal, a.k.a. WineGuide101. With a passion for wine and decades of marketing experience, I bring storytelling, strategy, and digital expertise together. From Bordeaux to branding, I help businesses navigate the wine industry, craft compelling content, and connect with the right audience.
Boosting Wine Brands to Pop, Pour & Sell More
Smart Marketing. Bold Branding. No Marketing Hangovers.
At Emotio Design Group, we don’t just swirl ideas—we craft digital strategies that help wine businesses stand out and sell more. With experience working alongside IG Wines and MMD (Louis Roederer) (and a team that knows their tannins from their TikToks), we get the wine industry like a sommelier gets a Bordeaux blend.
From branding and website design to SEO, PPC, and social media that actually works, we help vineyards, retailers, and distributors uncork their potential. Whether you need a sleek e-commerce site, a rebrand that turns heads, or a marketing strategy smoother than a well-aged Merlot, we’ve got you covered.
Want your brand to age like fine wine (not sour grapes)?
Marketing
At Emotio Design Group, we make marketing as smooth as a well-aged Bordeaux. From social media and SEO to digital ads that actually work, we help wine brands cut through the noise and reach the right audience. With OneScope, you get a tailored mix of marketing services that keep your brand front and centre—without the headache of doing it all yourself.
Websites
Your website should work as hard as you do. At Emotio, we design and build stunning, high-performing sites that showcase your wines and turn visitors into customers. Whether you need a sleek e-commerce platform or a storytelling-driven brand site, we’ll craft an experience as refined as your finest vintage.
Strategy
Great wine needs a great plan—and so does your brand. Our strategy-first approach ensures your marketing, branding, and digital presence work together to drive growth. With OneScope, we help you map out the best route to success, whether you’re looking to attract trade buyers, grow DTC sales, or refine your positioning. Let’s put the right strategy in place today.