Wine Biz Uncorked


Wine Biz Uncorked


Wine-by-the-glass
Why Premium Wine by the Glass Is Back, and How to Order Smarter

Why Premium Wine by the Glass Is Back, and How to Order Smarter

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South-American-Wine
South America After Malbec: The Regions and Grapes to Discover Next

South America After Malbec: The Regions and Grapes to Discover Next

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Organic-English-Wine
Organic English Wine: What the Green Labels Really Mean

Organic English Wine: What the Green Labels Really Mean

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indroducing-damon-segal
From Brand to Bottle: Why Wine, Technology and Storytelling Shape My Work

From Brand to Bottle: Why Wine, Technology and Storytelling Shape My Work

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Small-format-wine
Why Small Wine Bottles Are Having a Big Moment

Why Small Wine Bottles Are Having a Big Moment

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Where great wine meets smart marketing. WineGuide101 is more than reviews, trends and industry insights.

It’s led by Damon Segal, who pairs a sharp eye for digital strategy with a genuine love of wine. If your brand needs standout design, marketing, or a website that actually works, With 30 years of experience, Emotio’s got you covered.

Great Reads

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A glass of aged red wine resting in warm golden light, evoking a quiet, reflective moment
The Oenological Narrative: Why We Drink Wine (And What It Says About Us)FeaturedWine Stories

The Oenological Narrative: Why We Drink Wine (And What It Says About Us)

Damon’s Take: Why I Love Wine I love wine because of how incredibly versatile the…
AI Weather Management Is Changing How Wine Is Made
Weather Gets Smart: How AI Is Changing the Way Wine Is MadeAI & WineFeaturedWine Industry

Weather Gets Smart: How AI Is Changing the Way Wine Is Made

Loading the Elevenlabs Text to Speech AudioNative Player... Let’s start with a slightly uncomfortable truth.…
British wine scene — The Rise of the English Vineyard
The Rise of the English Vineyard: Why the UK Wine Scene is No Longer a PunchlineFeaturedReviews

The Rise of the English Vineyard: Why the UK Wine Scene is No Longer a Punchline

Once upon a time, British wine was something you'd politely decline before asking for a…
Wine System — The 95-Point Wine Puzzle
The 95-Point Wine Puzzle: £20 vs. £300 BottlesFeaturedWine Education

The 95-Point Wine Puzzle: £20 vs. £300 Bottles

Why That £20 Wine Is Not the Same as Your £300 Bordeaux (Even If the…